About – Gabriel Goldfeld

Gabriel goldfeld

Lead Product Manager | Guest Experience on Mobile, May 2022 – Present

MGM Resorts International | Corporate Headquarters – Las Vegas, Nevada

Led Product Roadmap Vision and Curation for Customer Journey, Loyalty Marketing and Features for Mobile Platform with an emphasis on Casino related user needs
Drove Business Stakeholder engagement and feedback through interactive and collaborative ideation sessions using tools like Miro and Figma.
Led prioritization and decision making sessions with business managers, technical engineering leads and user experience designers to steer product decisions and outcomes
Managed a dynamic Product Backlog using Jira and Confluence by crafting INVEST measured, high quality User Stories, Epics and Features that captured an assortment of use cases, alternative paths and testable, specific acceptance criteria
Partnered with both front and back end Software Engineers to deliver high value and revenue generating features that aligned with strategic objectives and timeframes using SCRUM and other Agile frameworks
Drove UX and UI collaboration with stakeholders, researchers and designers for persona development, wireframe creation and high-fidelity Figma prototypes in an effort to gather user generated feedback and improve usability
Managed budget and capital funding aspects for product development and releases
Delivered milestone reviews and feature roadmap communications to senior leaders within the technology team as well as business leadership

Product Manager – Guest Experience – Mobile, Web, Slot, Kiosk Dec 2019 – May 2022

Red Rock Resorts/Station Casinos LLC| Corporate Headquarters – Las Vegas, Nevada

Successfully led Stakeholder engagement and vision while balancing needs with overall company strategy
Developed and currently developing rich product backlogs that encompass impactful features which provide value to the business along with clear roadmaps for future milestones
Projected company innovation with creation of wireframes, prototyping and customer journey mapping
Conveyed company vision into measurable deliverables for stakeholders and end users
Delivered end user applications which enriched the user experience and improved efficiency for both employees and guests
Aligned Digital Marketing strategy with realistic agile development roadmaps involving industry leading innovation products to achieve market gains on competitors
Established a successful partnership with both business and technology teams to achieve results, including consistent engagement in agile ceremonies and planning
Ensured the highest user experience and quality standards with test plan development, end user acceptance testing and release planning.

Business Systems Analyst | IT Project Manager | Product Owner – Financial Services Initiatives, Jul 2016 – Dec 2019

Diamond Resorts | Corporate Headquarters – Las Vegas, Nevada

Led successful software development project teams with over 4200 project hours and growing.
Proven Agile Product Owner experience included successes in multiple project teams, partnering with business stakeholders and exceeding demands
Designed over 30 strategic business process integrations, with 30 currently deployed, transforming company platforms and increasing efficiency for those new integrations
Built cost effective electronic document purchasing API integration cutting logical shipping costs by 60% annually with just 75% of rollout complete
Grew Financial Services/ Product Purchasing platform, partnering with business leaders with 4 nationwide rollouts
Achieved primary project turnaround faster than 20% of the leading project teams despite reduced resources due to experience with SCRUM and Agile Software Team Methodology
Leveraged 8 years of real world business management experience to incorporate into intuitive UX design for highly innovative Oracle based CRM web platform for entire Sales Purchasing/Contracts Underwriting Division Globally

Technology Project Coordinator | Global Financial Services Team, Sep 2015 – Jul 2016

Diamond Resorts | Corporate Headquarters – Las Vegas, Nevada

Built and Deployed new pricing and merchandising technology platform for over 6 retail locations in north America generating over $26.5 million in Sales in just over the first year
Led development, quality assurance and innovation for purchasing platform over the course of 6 years’ tenure with organization, generating 167000 transactions annually
Negotiated 3 organization wide level project launches between senior leadership teams
Delivered and crafted over 150 Electronic records to meet constant deadlines related to electronic document purchasing compliance projects

Underwriting & Financial Services Operations Area Manager | Regional Sales & Event Marketing Team, Aug 2012 – Sep 2015

Diamond Resorts | Newport Beach, CA | Ontario, CA | Los Angeles, CA |

Built, trained and led team of 15 over 3 sales locations coordinating the processing of over 1450 sales transactions and grossing over $17 million over the course of a 3-year period.
Transformed loan processing operations team from three sales locations over the greater Los Angeles Area from into leading in top 5 efficiency rating for all of California Sales.
Created breakthrough loan processing logistics platform with executive leadership team for ground breaking Event Marketing platform across California, developing the foundation now being used at over 11 locations nation-wide generating over $36 million in Gross Sales Volume over the course of 2 years in just CA alone
Awarded major promotion to Los Angeles Area Manager after just 1 year of highly successful management of single location

Western Governors University, Salt Lake City, Utah

Bachelor of Science – Business, Information Technology Management

Business, Technology, Global Finance, Project Management, Information Systems Management
Completed 2022

Orange Coast College, Costa Mesa, California

Associates Degree – Business Administration & Web Design

Management, Motivation, Team Leadership, Communication, Business Finance, Accounting
Transferred into WGU Program
- 2013-2015

Cuesta College, San Luis Obispo, California

Associates Degree – Computer Networking and Engineering

Certified Scrum Product Owner (CSPO)®
- Scrum Alliance
- Issued Dec 2020

Certified Associate in Project Management (CAPM)®
- Project Management Institute
- Issued Sep 2018

Product Management

Design Tools

Development